 |
BRONZE |
SILVER |
GOLD |
PLATINUM |
Financial & Contract Details |
Adwords Monthly Budget |
$0 - $1k |
$1k - $3k |
$3k - $7k |
$7k Plus |
Initial Setup & Analysis Fee (One Time) |
$250 |
$350 |
$450 |
$550 |
Monthly AdWords campaign optimization fees |
$249 |
$349 |
15% |
12% |
Minimum Commitment |
3 Months |
3 Months |
6 Months |
6 Months |
Website Optimization for Campaign |
Landing Page Optimization |
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Remarketing Tag Integration |
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Conversion Code Insertion |
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Tracking of Phone Calls |
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AdWords Account Optimization |
Custom Audience Creation |
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AdWords To Analytics Linking |
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Optimization Of Attribution Model |
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Conversion Code Optimization |
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Initial Campaign Setup |
Detailed Analysis of Old Campaigns |
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Initial Goal Setup |
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Customer Behaviour Analysis |
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Keywords Research |
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Keywords Grouping |
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Building Of Negative Keywords List |
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Call To Action Optimization |
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Ad Extension Setup & Optimization |
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AdWords PPC Campaign Details |
Ad copy creation-static |
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Ad Copy Creation - Dynamic |
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AdWordsCampaign - Search Network |
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AdWords Campaign - Display Network |
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AdWords Campaign - Shopping |
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If Applicable |
If Applicable |
If Applicable |
AdWords campaign - a App Install |
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If Applicable |
If Applicable |
AdWords Campaign - RLSA |
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AdWords Campaign - Display Remarketing |
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AdWords Campaign - Video |
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If Applicable |
Banner Design For AdWords Campaign |
Paid |
Paid |
Paid |
Paid |
A/B Testing |
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Ad Scheduling |
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Device Targeting |
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Location Targeting |
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Ongoing Optimization Work |
Dedicated Account Manager |
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Daily Monitoring Of Performance |
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Ongoing PPC Strategy Development |
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Ongoing A/B Testing |
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Regular Bid Optimization |
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Ad Position Optimization |
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Location Optimization |
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Device Optimization |
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Call To Action Optimization |
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Ad Copy Optimization |
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Ongoing Keywords Performance Analysis |
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Ongoing Competitor’s Campaign Tracking |
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Work To Achieve Higher CTR |
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Work To Achieve Higher Conversion Rate |
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Work To Reduce CPC |
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Work To Reduce CPA |
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Reporting & Support |
Detailed Performance Report |
Monthly |
Monthly |
Monthly |
Monthly |
Email Support |
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Phone Support |
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Skype Support |
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Start |
Start |
Start |
Start |