Great referrals are no longer enough for dental practices to get new patients and grow their
business. Today, in order to be successful, dentists need to adapt marketing strategies.
The Auxilium Technology experts are here to help. We’ll take care of online marketing and let
you run your dental practice. Keep on reading to learn about some of the most effective
marketing strategies we use to help dentists snag more patients.
Our Digital Marketing Services for Dentists
SEO (Search engine optimization)
Since almost 90% of users turn to the Internet to find dental services, optimizing your website
content is of utmost importance. Our marketing specialists will start by conducting an audit and
figure out how your website is performing. Next, we’ll do a keyword research and find out how
users search for your services online. Finally, we’ll optimize your content around the most
relevant keywords in order to make it appealing for search engine bots as well.
We’ll also deploy local SEO strategies in order to attract patients who look for dental services in
your area. We’ll use local keywords, ensure that you’re listed in online directories, and urge
satisfied clients review your practice on sites like Facebook, Google, and Yelp.
Since potential patients turn to the Internet in order to find info about dental services and
treatments, relevant content is imperative. Our team of professional writers will produce high-
quality, valuable content focused on consumers’ needs and optimize it for search engines. Our
offer includes article writing, copywriting, images, and videos to help convert visitors into
Mobile-friendly website design
The use of mobile devices for search queries has been constantly rising since 2016, which
means that you need to ensure your website is mobile-friendly. Our team of web designers will
design your site with strategically placed buttons, icons, and CTAs to make it easier for visitors
to schedule an appointment or make a direct call.
Social Media Marketing
Social media platforms enable you to share information, interesting statistics, tips, and pictures
of your practice & employees. This will help you establish a trustworthy relationship with your
patients, build brand awareness, and ensure they remember your practice next time they make
a dental appointment.
Email marketing is one of the most efficient ways to build a long-lasting relationship with your
patients by delivering useful content directly to their inboxes. The content can consist of
educational blog articles, promotions, pricing, new services, special offers, etc. We will help you
segment the list of subscribers to personalize the content in accordance with their specific
When deciding to schedule a dental appointment, prospective dental patients rely on a good
reputation. Your practice’s web reputation is based on reviews on Google, social networks, and
Yelp. We will encourage patients to leave positive reviews, track and respond to all reviews in
order to demonstrate that you genuinely care for each and every one of your patients.
Call us today to learn more about our digital marketing services for dentists.